It’s important to have a handle on your clients’ needs. After all, how else are you supposed to offer them the level of service they need to remain satisfied enough to stay subscribed to what you offer? This endeavor is exactly why a customer relationship management (CRM) system is so crucial.
A key component to effectively attracting your audience is to better understand their preferences. Even the most seemingly insignificant change, like changing the color of the buttons on your website, can have a major impact on how effective your materials are. Fortunately, through a process called A/B testing, observing the impact of these changes is […]
At this point, the concept of the Internet of Things (IoT) is a fairly familiar one, but that familiarity is to the Internet of Things on the micro scale—appliances with capabilities enhanced by an available connection to the internet. There is another, more macro application to the Internet of Things: as a way to collect […]
All businesses hope they’ll never have to use their data backup and disaster recovery (BDR) plan, but each business should have one, in the event of a worst-case scenario. For a small business with a limited budget, the prospect of investing in a solution they might never need is disconcerting. To help you get started, […]
Businesses of all sizes have come to depend on their IT for productivity. IT administrators that constantly monitor their network and infrastructure reduce downtime, leading to higher resource availability. With the increasingly complex makeup of an organization’s network, this becomes quite the task.
As technology has improved in function and convenience, we seem to demand more and more of it at an increasing pace. Take mobile data as an example. 4G was introduced in 2009, and less than a decade later, there is high demand for 5G. Unfortunately, while 5G has been worked on for some time already, […]
You might use USB every day for your general technology needs, but do you know the difference between the various kinds of USB? This week’s tech term is dedicated to investigating the different types of Universal Serial Bus (USB) ports, including its history, development and uses.
How does your business manage its data backups? How about restoring them in the event of a disaster? These are questions that businesses should make sure they have the answer to on the spot. You want to have both data backup and disaster recovery put into place to avoid a considerable amount of downtime and […]
You may have noticed that there has been a lot of discussion about data recently, specifically how it has become a driving force in organizational decision making. This month, we’ll look at the data revolution, how the data has become a commodity and what the real value of an individual’s data is.
We want to talk about cyber liability insurance and why it’s important that your business understands what is covered and what isn’t. It’s something that no business wants to talk about, as the worst-case scenario is often a bit too unnerving to consider. If you’ve never heard of cyber liability insurance, it’s insurance that allows […]